We know that repeat customers are 54% more likely to purchase again, 9x more likely to convert (Smile.io), 5-25x cheaper than a new customer, and they spend 67% more than a new customer (HubSpot). But you’re probably already convinced of the value of
Launching a brand is hard. Once you’ve come up with your great idea, you’re ready to spend a ton of wide-eyed nights and office-bound weekends to get it launched. Building a solid brand takes a combination of several key elements: finding your target audience,
If you’re a brand, we bet that your organic reach on Facebook has taken a nosedive. You’ve devised a Facebook marketing strategy, but getting no traction. You can thank Mark Zuckerberg’s changing Facebook algorithm for that. The decline in organic reach isn’t only a
Long gone are the days of door-to-door sales, where lead generation strategies were nothing but getting someone to purchase your product or service on the spot. The days where a call to action was asking somebody to invite you inside of their home.